by Ozone Group | Apr 30, 2018 | Noticias Globales
El VP de Gestión de Producto, Gibson Biddle, eligió la metodología Lean Branding para el desarrollo de la marca Netflix a nivel mundial. Para Biddle, Laura Busche, autora de Lean Branding, se acerca más a una definición práctica de marca: “Una marca es la...
by Ozone Group | Apr 29, 2018 | Breaking News
Netflix’s VP of Product Management Gibson Biddle has chosen the lean branding methodology for the development of the Netflix brand globally. For Biddle, Lean Branding author Laura Busche comes closest to an actionable definition of a brand: A brand is the unique...
by Ozone Group | Apr 29, 2018 | Breaking News
We are very proud to announce that our Powering Content book has been selected in the top list of marketing selection according to LinkedIn. “These days, content marketing isn’t the mystery it once was. Most business professionals have a solid understanding of...
